Are you passionate about fueling business growth? Join our rapidly expanding Personal Injury Firm in Atlanta as a Legal Marketing - Intake Specialist. Dive into the dynamic world of potential new clients seeking our services and showcase your top-tier skills. We are seeking a proactive team player who thrives on advocating for clients in the personal injury realm. The ideal candidate will excel in written and verbal communication, boast expertise across various marketing channels, enjoy innovating, collaborate effectively with the team, and possess a go-getter attitude. A sales-oriented mindset is key for managing our advertising ROI. This role calls for a self-motivated, results-driven individual who is all about finding solutions. Responsibilities: • Assist our vendors and partners in the development and implementation of marketing strategies, including branding, press releases, events, digital marketing, both paid and organic, community, and public relations. • Work with our vendors to improve SEO and Google Ads/Analytics in order to improve ROI and generate client leads and sign-ups. • Assist in the creation of marketing materials with graphic design software as well as photography and videography, to drive consideration and conversion while setting and maintaining the company’s brand standards. • Identify marketing opportunities that develop brand awareness, improve lead generation, drive engagement, increase community engagement, and lead execution of these initiatives. • Work closely with others in marketing efforts for the firm and communicate with third parties involved in marketing for the firm. • Coordinate all activities related to social media initiatives, including content creation, scheduling, publishing, engagement, and moderation to support audience growth and drive traffic. • Monitor media schedules. Monitor industry news and trends daily to strategize content placement and seek to incorporate new techniques in the overall digital plan. • Design, launch, and analyze email campaigns with a heavy emphasis on client segmentation strategy. Qualifications: • Bachelor’s degree in Marketing, Advertising, Communications, Graphic Design, or relevant field (preferred). • Experience in B2C social media, Google Ads/Analytics, email campaigns, paid web campaigns, and SEO/SEM: 1 year (required). • Learn CRM/CMS platforms. • Excellent understanding of digital marketing concepts and best practices. • Ability to compile, review, classify, prioritize, analyze, and present data effectively. • Proficient in design tools (Canva, Photoshop, Illustrator, etc). • Strong verbal and written communication skills. Compensation: $40,000 - $55,000
• Assist our vendors and partners in the development and implementation of marketing strategies, including branding, press releases, events, digital marketing, both paid and organic, community, and public relations. • Work with our vendors to improve SEO and Google Ads/Analytics in order to improve ROI and generate client leads and sign-ups. • Assist in the creation of marketing materials with graphic design software as well as photography and videography, to drive consideration and conversion while setting and maintaining the company’s brand standards. • Identify marketing opportunities that develop brand awareness, improve lead generation, drive engagement, increase community engagement, and lead execution of these initiatives. • Work closely with others in marketing efforts for the firm and communicate with third parties involved in marketing for the firm. • Coordinate all activities related to social media initiatives, including content creation, scheduling, publishing, engagement, and moderation to support audience growth and drive traffic. • Monitor media schedules. Monitor industry news and trends daily to strategize content placement and seek to incorporate new techniques in the overall digital plan. • Design, launch, and analyze email campaigns with a heavy emphasis on client segmentation strategy.
Compensation:
$40,000-$55,000 per year
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